Campaign Description

  • The largest home improvement retailer in the nation used UpSnap for an effective mobile campaign to drive a high volume of calls to the service side of their business, including new installs and repairs on three lines of business.
  • Client had tried other mobile avenues without success, and were skeptical that mobile would work for the service division.
  • Campaign ran in June 2012, and again in July 2012, Mid Q4, and again in January 2013 and a 6 figure placement through Sept Q3.

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  • Within the first two weeks, client was averaging over 120 billable calls per day, initial budget was spent within thirty days.
  • Client was so pleased with campaign performance they increased spend by 50% for a second campaign with UpSnap and by 100% for a 3rd campaign and has placed with UpSnap for the 5th time and added 2 more lines of business!
  • Agency stated that in addition to the call volumes, the added analytics reporting and demographics of the callers was a major factor in them renewing with UpSnap.