IVR (Interactive Voice Recording): |
WAP (Mobile Web): |
SMS (Text messaging): |
| - Customizable Call Menu | - Customized Banner Ads | - Product Keywords |
| - Engaging Content | - Rich Landing Pages | - Daily alerts surround product |
| - Connect to Call Center | - Click to Call Center | - Localized Ads |
SCENARIOS OF ADVERTISING DELIVERY
WAP Landing Page
Mobile user sees a banner that reads "click here for a $29 a month cable bill". Then a description of service and click to call phone number with an advertisement.
Listen In-Call Audio Advertising
Mobile user HEARS an Audio Ad. Example: "Are you in debt, want to save money?, press 7" , pressing 7 triggers a connection to a call center.
Listen
Mobile user sees a banner that reads "click here for a $29 a month cable bill". Then a description of service and click to call phone number with an advertisement.
Listen In-Call Audio Advertising
Mobile user HEARS an Audio Ad. Example: "Are you in debt, want to save money?, press 7" , pressing 7 triggers a connection to a call center.
Listen